Tesla continues to skyrocket, surging to a new record high of almost $800 per share on Monday thanks to a fourth quarter earnings report last week that topped expectations and a host of Wall Street analysts recently predicting further upside for the stock.
GE is not alone in upping its bet on software-driven innovation. Today, a Tesla car has more lines of code than macOS or the Windows Vista operating system. However, the fact is that many companies that have made their fortunes outside of high tech—in medical devices, retail, and other analog industries—have been slow to catch on to this game-changing shift in what drives sustainable innovation, the shift from creating physical goods and experiences to smart software development.
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